The Context

I led a team of designers and researchers to explore how our client might leverage their extensive portfolio of smart, connected devices to enable both practical ubiquitous computing and next generation multimodal interaction. Such a web of compatible connected devices could be utilized to enable intelligent personalized user experiences anywhere, any time, even when constrained by relatively little computing power.

We conducted a broad ethnographic study of people from various economic backgrounds, walks of life, and lifestyles in order to construct models of how they built connected device ecosystems around their lives.

Combined with these insights, the team and I performed an extensive horizon scan of existing and emergent IoT products and platforms, following with a foresight study to gather and analyze those signals, trends, and forces shaping the ubiquitous computing landscape - not to mention the changing nature of relationships, home and work.

Methods & Activities
  • Foresight and Vision Development
  • Scenario and Uncertainty Planning
  • Market Trend and Driver Analysis
  • Product, Portfolio and Innovation Strategy
  • Strategic Roadmapping
  • Ethnography, Observation, and Street Intercepts
  • Documentation and Literature Review
  • Market, Environment, and Horizon Scanning
  • Interaction Design and Prototyping
  • Digital Product Design, Product Logic
  • Experience, Service, and Systems Design
  • R&D Research Commercialization
  • Speculative Futures Design

We took an exhaustive look at the market landscape, revealing a wealth of opportunities for ambient and ubiquitous computing usages of smart, connected devices. The market scan concluded with a selection of detailed speculative future scenarios, and provided our client with numerous IP (patentable) concepts and future product ideas to explore

Beyond the foresight, our team developed a comprehensive treatise on how to architect a device ecosystem which would enable humans to interact with teams of connected devices multimodally, and seamlessly. The guideline included an entirely new interaction model which would guide intelligent device behaviors, and enable natural, ambient, and spatialized user experiences with users.  

"Humanistic is like our external brain. They operate like no designers I’ve ever met, producing groundbreaking research for us that has influenced strategy and technical roadmaps. Not only do they understand the business and design aspects of the challenge, but the actual science underneath, reviewing hundreds of peer-reviewed papers to understand the technical nuance in the space."
W.L. - Chief Scientist, HCI Research Group
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